SAP - Sapphire 2024
For SAP’s flagship 2024 customer event, we transformed their central booth into an immersive journey through the lifecycle of microchips.
Our mission: make visitors feel the pulse of digital transformation and understand SAP's role in orchestrating the complex systems that keep the world running.
Mixed media, Event Design, Creative Workshop, Graphic Design
For SAP @ TSC
Awards:
IF Design Awards 2025
Year: 2024
Beneath the quartz-made identifier sits enterprise-grade security: cryptographic keys stored on-ring, paired uniquely to its user via finger-vein biometrics.
As societies grow larger and more complex, their methods of establishing trust — in information, transactions and each other — become increasingly abstract. Although we may not see shaking hands, bowing or kisses on the cheek as being in any way related to facial recognition or cryptographic keys, these ancient gestures can be understood as the first forms in a genealogy of methods — what we might call “technologies of trust” — which enabled familiarity to spread through growing populations.
Historically, offering your hand to a stranger meant disabling the arm you used in combat. Bowing required you to lower your eyes and expose your neck, making yourself vulnerable in order to generate trust. When we stand opposite someone, or offer our cheek, we can feel reasonably confident about the intentions and the identity of the person we are dealing with. But as humans outgrew their tribal origins and began to form larger and more intricate communities, we needed to find new ways of scaling confidence and reassurance across ever-greater distances.
Technologies of trust beyond the body include things like wax seals, badges, uniforms and stamps, physical instantiations that represent a person, their family or a larger institution. Over time, as this technical apparatus grew, becoming increasingly computerised in the 20th century, new tools for forgery, deception, and counterfeiting were devised.
Beneath the quartz-made identifier sits enterprise-grade security: cryptographic keys stored on-ring, paired uniquely to its user via finger-vein biometrics.
Beneath the quartz-made identifier sits enterprise-grade security: cryptographic keys stored on-ring, paired uniquely to its user via finger-vein biometrics.
As societies grow larger and more complex, their methods of establishing trust — in information, transactions and each other — become increasingly abstract. Although we may not see shaking hands, bowing or kisses on the cheek as being in any way related to facial recognition or cryptographic keys, these ancient gestures can be understood as the first forms in a genealogy of methods — what we might call “technologies of trust” — which enabled familiarity to spread through growing populations.
Historically, offering your hand to a stranger meant disabling the arm you used in combat. Bowing required you to lower your eyes and expose your neck, making yourself vulnerable in order to generate trust. When we stand opposite someone, or offer our cheek, we can feel reasonably confident about the intentions and the identity of the person we are dealing with. But as humans outgrew their tribal origins and began to form larger and more intricate communities, we needed to find new ways of scaling confidence and reassurance across ever-greater distances.
Technologies of trust beyond the body include things like wax seals, badges, uniforms and stamps, physical instantiations that represent a person, their family or a larger institution. Over time, as this technical apparatus grew, becoming increasingly computerised in the 20th century, new tools for forgery, deception, and counterfeiting were devised.
As societies grow larger and more complex, their methods of establishing trust — in information, transactions and each other — become increasingly abstract. Although we may not see shaking hands, bowing or kisses on the cheek as being in any way related to facial recognition or cryptographic keys, these ancient gestures can be understood as the first forms in a genealogy of methods — what we might call “technologies of trust” — which enabled familiarity to spread through growing populations.
Historically, offering your hand to a stranger meant disabling the arm you used in combat. Bowing required you to lower your eyes and expose your neck, making yourself vulnerable in order to generate trust. When we stand opposite someone, or offer our cheek, we can feel reasonably confident about the intentions and the identity of the person we are dealing with. But as humans outgrew their tribal origins and began to form larger and more intricate communities, we needed to find new ways of scaling confidence and reassurance across ever-greater distances.
Beneath the quartz-made identifier sits enterprise-grade security: cryptographic keys stored on-ring, paired uniquely to its user via finger-vein biometrics.
Credits:
As societies grow larger and more complex, their methods of establishing trust — in information, transactions and each other — become increasingly abstract. Although we may not see shaking hands, bowing or kisses on the cheek as being in any way related to facial recognition or cryptographic keys, these ancient gestures can be understood as the first forms in a genealogy of methods — what we might call “technologies of trust” — which enabled familiarity to spread through growing populations.